Course Overview

This 2 hour Masterclass will provide candidates with an introduction to finding your target audience, being specific about your customer and who they are. The Masterclass will also cover how to talk to your customer and how to communicate your message to them.


Completion of this Masterclass may provide candidates with the opportunity to study further courses to enhance their business.


  1. Understand how to pinpoint who your target audience is
  2. Understand how to talk to your ideal customer

Teaching and Learning Methods

This Masterclass is delivered through a combination of practical and application methods and discussion, along with written elements to aid the understanding of target audience.

This masterclass is open to Lancashire-based SMEs in the Advanced Engineering and Manufacturing Sector.

Cost: FREE

Click to book your place online

Working with and supported by:

  • ERDF - logo
  • Enterprise Nation - Partner