Home Boost Business Lancashire logo

Five reasons to enter the Queen’s Awards for Enterprise

Queens Awards website

Mandy Lockett, international trade director at East Lancashire Chamber of Commerce, explains why outstanding Lancashire businesses should enter the Queen’s Awards for Enterprise.

There are business awards and then there are the Queen’s Awards for Enterprise. Any company that’s ever won one of these coveted awards will tell you the transformational impact it can have on their business (more of that later).

Of course, we here at the chamber have a vested interest in encouraging firms in the region to enter. Lancashire is known around the world as a hotbed of innovation, manufacturing and export quality. We want to keep it that way. So, if you’ve never entered the Queen’s Awards before but have an exceptional business success story to tell, here’s five reasons you should enter:

1. It’s an internationally recognised seal of approval

Being able to use the emblem on all your marketing, and even the products themselves, gives a fantastic sales pitch in trading in overseas markets. It gives overseas customers a perception you are an established and reputable business, with the highest levels of excellence, offering quality services or products.

2. Their scarcity makes them more valuable and respected

To win a Queen’s Award for Enterprise you can’t just say you’re a successful business, you have to prove it. The entry requirements are rigorous and the judging process is based on hard facts and figures. The fact that it’s so hard to win one means that businesses that do hold a Queen’s Award are held in the highest regard.

3. The Queen still wields massive influence around the world

So many overseas countries look to Her Majesty, The Queen, as being an important figurehead and any business using the royal emblem is to be respected. In many of the commonwealth and former commonwealth countries she is still revered. Queen’s Awards winners can tap into this sentiment in key export markets.

4. Brexit makes it even more important to have international appeal

Considering Britain’s pending exit from the EU, being able to generate new export opportunities and get your foot in the door is even more important for businesses trading internationally. The Queen’s Award for Enterprise in international trade, does just this.

5. It has a tangible impact on sales and profits

Perhaps the most important factor is that Queen’s Award for Enterprise winners can demonstrate a clear link between increased sales performance and winning their award.

73% of companies who win in the international trade category directly attributed increase sales to winning a Queen’s Award. Furthermore, a Queen’s Award lasts for a five-year term which means you can continue to exploit the benefits of being a holder of the Queen’s Award long after the initial event.

And if you still need convincing, here’s Tony Grimshaw, director of What More UK, a Queen’s Award winner in 2014, on what it has meant for the business: “Getting the award was a massive high point in What More UK Ltd’s short history. The buzz in all elements of our business was unbelievable. We received over 500 congratulatory emails and letters from our customers and suppliers. In the larger UK market, it lifted our profile to a level we could only dream of. 

“We put the logo on our product and everything from our letterheads to our flagpole. When the Lord Lieutenant of Lancashire gave us the award at our head office, over 700 people attended the ceremony. “As far as overseas and our export markets are concerned it was a very similar story. All the old commonwealth countries responded very positively. One of our Indian customers ran the story on their in-store TVs throughout the chain.

It is no coincidence that our turnover both at home and abroad, along with our profits, took a turn for the positive. We are coming to the end of the third year of the five-year term of the award and I am pleased to report the effects are still felt and the reaction is very much positive. It’s definitely the best thing that has happened to What More UK Ltd.”

The Queen’s Awards for Enterprise are now open for submissions until September 1st 2017. For more information on eligibility criteria and how to enter visit the Queen’s Awards for Enterprise website.

Share

You may also like...

Meet the Boost team: Tony Carr BOO_MTBT_TonyCarr
19th July 2024
 | 
Inspiration & Spotlight
Meet the Boost team: Tony Carr
Boost Flying Start business adviser Tony Carr, a professionally accredited Chartered Management Institute social enterprise specialist business adviser and mentor, talks about his role in supporting Lancashire businesses.
Key considerations for navigating a path to international success Key considerations for navigating a path to international success
16th July 2024
 | 
Inspiration & Spotlight
Key considerations for navigating a path to international success
For businesses seeking to expand into new markets and unlock untapped potential, global expansion should be regarded as an integral part of the growth strategy. We outline some below.

Sign up to our newsletter

For insights and events to help your business thrive.

In completing this form, you understand that Lancashire County Council (Boost) has a requirement to process your personal data. Lancashire County Council will only ever process your personal data where it has a clear lawful basis for doing so in full compliance with data protection legislation - UK GDPR and The Data Protection Act (2018). We will ensure the security and confidentiality of your personal data at all times. For full details of how Lancashire County Council handles your personal data please see our privacy notice here . Some information relating to this public funded project may be declared to third parties under the Freedom of Information Act 2000.
Funded by local govmt
Department for Trade and Business
Northern Powerhouse
Lancashire County Council

The website uses cookies.

Some are used for statistical purposes and others are set up by third party services. By clicking 'Accept all & close', you accept the use of cookies. For more information on how we use and manage cookies, please read our Cookie Policy.