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Meet the Boost team: Chris Trickett

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If you are an early-stage business, or an aspiring individual with a great business idea, Boost’s Flying Start service can help you to grow. Aimed at leaders who have a bright and growing vision for their new business, the service focusses on building business and financial acumen and the core skills needed to establish a new business and drive sustainable growth.

Boost Flying Start business adviser Chris Trickett, a chartered business adviser with over 12 years’ experience as managing director of an award-winning creative branding and advertising agency, talks about his role in supporting Lancashire businesses.

What motivated you to want to help other people in business and to become a business adviser?

After many years consulting new and established businesses nationwide, I’ve seen the benefits of tailored advice, mentoring, and upskilling directly empowering organisations.

Entrepreneurship is essential to the economy, innovation, and regional development. Lancashire has a long-standing history of support businesses. I’m proud to be part of the service that allows enterprises to not just survive but thrive in achieving their vision.

With the added difficulties businesses face post covid, the need for tailored expertise from chartered advisors is greater than ever. I’m keen to lend my expertise to embolden new starts and early-stage businesses to give them the best possible chance of success.  

Why is Lancashire a great location for a business?

Lancashire stands out as a leading hub for business startups in the UK, benefiting from a superb business support network with initiatives like Boost Flying Start and the Lancashire Skills Hub. The region is also home to outstanding educational institutions that cultivate entrepreneurship.

Lancashire offers a strategic advantage for businesses looking to grow their operations both nationally and internationally. Our workforce is not only hardworking and friendly but also highly innovative and creative.

How do you like to start your working day?

I am quite ritualistic. I always start my day with coffee and addressing my emails.

What do you consider to be the greatest challenge for Lancashire businesses in the current economic climate?

Although not exclusively an economic issue, the advent of new technologies offers both substantial opportunities and challenges. Our workforces lack retroactive training in AI, yet AI literacy has become a highly sought-after attribute in new recruits. This situation highlights an age and cultural divide within businesses that poses considerable challenges.

I am convinced that businesses that embrace and integrate new technology into their operations stand to gain significantly, whereas those that fail to evolve with the times risk falling behind.

What are your three top tips for anyone looking to start or grow a business?

  1. Planning. Writing down your strategy and allocating time to addressing bigger picture strategic decision making is essential. Always make time to drive the business.  
  2. Recognise that no matter what you offer, you must learn the art of persuasion. Always be working on your communication skills. Great leaders and managers know that relationship management, sales, persuasive writing, and verbal communication are all integral skills for success.
  3. Access business support – contact Boost and speak to an adviser who can support you to build on your ideas and taken on new opportunities. We’re a professional community with such a wide variety of experience and all here to help you with your business ideas.

About the author

Chris Trickett Boost Flying Start 400

Chris is a chartered business adviser with over 12 years’ experience as managing director of an award-winning creative branding and advertising agency. He draws upon his extensive experience consulting household names in entertainment, leading high-performing teams and national campaigns to deliver leadership masterclasses and provide specialist advice for new and developing businesses.

Chris is a Fellow of the Chartered Management Institute and Institute of Consulting and offers a contemporary, process-driven approach, including strategic troubleshooting, and practical tips to enhance sustainability and commercial success. 

If you’re looking to grow, scale or start your business, use Boost; Lancashire’s Business Growth Hub. We offer a range of funded business support services. Call our Business Support Helpdesk on 0800 488 0057 to find out more or complete our enquiry form.

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