Home Boost Business Lancashire logo

Digital support unit offers new opportunities for Lancashire SMEs


Digitalplus, a European Regional Development Fund (ERDF) part funded project based at the University of Central Lancashire (UCLan) in Preston, offers new opportunities to improve the productivity and profitability of SMEs in Lancashire. The programme is delivered across Lancashire as part of Boost; Lancashire’s business growth hub.

With evidence suggesting that SMEs are not exploiting digital technologies to their fullest, the £2 million-plus funded Digitalplus initiative has launched following a successful bid designed to support and upskill business owners, giving them the confidence to use digital technologies to grow their business.

Madeleine Melling, marketing and PR co-ordinator for Digitalplus, said: “We want to reach as many eligible Lancashire based SMEs trading as business-to-business ventures as possible to ensure they don't miss out on this free support.

“The team behind the Digitalplus project has a strong track record of delivering multiple, successful ERDF projects over many years. We are a multidisciplinary team of creative, marketing and technical specialists.

“We provide impartial advice and support to SMEs in Lancashire, helping them learn more about emerging digital technologies and how these can be used to improve productivity and profitability.”

Digitalplus aims to educate and upskill business owners' awareness of digital technologies, giving them the confidence to implement new and improved business processes and to be better prepared to commission the services of a commercial service provider.

Those companies benefitting must be based in Lancashire, employing fewer than 250 employees, trading business-to-business with an annual turnover not exceeding £43 million or an annual balance sheet total not exceeding £37 million. The Digitalplus team can assess a company's website performance, show business owners how to get the most out of social media marketing, improve the delivery of training through online tools and provide intelligence on emerging technologies such as extended reality (XR), virtual reality (VR) and augmented reality (AR) for business advantage.

The team is particularly keen to work with companies that have been identified as falling into one of Lancashire's growth sectors, especially advanced engineering and manufacturing (including aerospace and automotive); energy, renewables and low carbon; advanced chemicals and polymers; food and drink.

Preston PA Services, which offers online and offline business support including book-keeping, proofreading, event support and CRM management, is one of the first businesses to benefit from the initiative.

Owner Susan Lees said: “We received social media support on Facebook and Twitter from Digitalplus and saw the traffic to our website rise by more than 800 per cent. This has given us confidence to build this as part of our marketing drive and help us grow as a business. We’d like to thank Madeleine and the team at Digitalplus for their support and direction, they have made a difference.”

DigitalPlus is one of the services available through Boost. To start your growth conversation, call 0800 488 0057 or click here. 


You may also like...

Entries open for this year’s Wyre Business Awards Wyre Business Awards
18th July 2024
Entries open for this year’s Wyre Business Awards
Wyre Council has launched its ninth annual Wyre Business Awards and has partnered with Boost; Lancashire’s Business Growth Hub to recognise fast-growing businesses through the Boost Growth Business of the Year Award.
Nearly 40 Boost-supported businesses among 89 finalists at BIBAs 2024 BIBAs 2024 40 Boost Finalists
10th July 2024
Nearly 40 Boost-supported businesses among 89 finalists at BIBAs 2024
A total of 38 Lancashire businesses who have received support from Boost; Lancashire’s Business Growth Hub, are among 89 finalists shortlisted at this year’s Be Inspired Business Awards (BIBAs).

Sign up to our newsletter

For insights and events to help your business thrive.

In completing this form, you understand that Lancashire County Council (Boost) has a requirement to process your personal data. Lancashire County Council will only ever process your personal data where it has a clear lawful basis for doing so in full compliance with data protection legislation - UK GDPR and The Data Protection Act (2018). We will ensure the security and confidentiality of your personal data at all times. For full details of how Lancashire County Council handles your personal data please see our privacy notice here . Some information relating to this public funded project may be declared to third parties under the Freedom of Information Act 2000.
Funded by local govmt
Department for Trade and Business
Northern Powerhouse
Lancashire County Council

The website uses cookies.

Some are used for statistical purposes and others are set up by third party services. By clicking 'Accept all & close', you accept the use of cookies. For more information on how we use and manage cookies, please read our Cookie Policy.