Getting your IP right from the start

This session helps you get your IP foundations right, covering key types, common ownership gaps, and simple steps to avoid costly issues later.

What you’ll learn
Understand the core types of intellectual property and what growing businesses should have in place before scaling or entering new markets
Identify the gap between what a business assumes it owns and what it legally owns
Recognise how early IP decisions can impact growth, investment, and international expansion

Description
Many founders assume their intellectual property is “sorted” from day one, but the legal reality is often very different. Early decisions about ownership, branding, and protection can have lasting consequences, particularly when a business begins to grow, seek investment, or expand into new markets.

This session is designed to help you get your IP foundations right from the outset. It will guide you through the key types of IP every business should understand, highlight common gaps between perceived and actual ownership, and explain how simple early actions can prevent costly issues later.

Whether you are launching, scaling, or planning international growth, this webinar will give you the clarity and confidence to protect what you are building. Get this right early, and you create a solid platform for sustainable growth, stronger valuation, and fewer obstacles as your business evolves.

Speakers
Michaela Cusack
Director, National Business Register Group Limited

Michaela Cusack is a solicitor and Director at National Business Register Group Limited, specialising in intellectual property and brand protection. She works closely with SMEs to help them secure, manage, and commercially leverage their IP, including trade marks, designs, and contractual IP rights. Michaela advises growing businesses on how to avoid common IP pitfalls and build a strong foundation for long-term growth.