Beyond Tech Specs: Crafting a Value Proposition That Connects with Dr Jo Cresswell, Innovation Consultant & Director at ISR Enterprise Zone Great tech isn’t enough — your value proposition has to hit home.
Join Dr Jo Cresswell to learn how to turn features into real-world impact, connect with what customers truly care about, and grow without the hard sell.
About the speaker: Dr Jo Cresswell is an innovation consultant helping founders turn ideas into business impact. As Innovation Director at the Irish Sea Rim Enterprise Zone, she drives growth through purpose-led innovation. Save your seat — and elevate your value.
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